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你这篇中国知网也好，万方数据也好都有例子！甚至百度文库都有！ ==================论文写作方法=========================== 论文网上没有免费的，与其花人民币，还不如自己写，万一碰到人的，就不上算了。 写作论文的简单方法，首先大概确定自己的选题，然后在网上查找几份类似的文章，通读一遍，对这方面的内容有个大概的了解！ 参照论文的格式，列出提纲，补充内容，实在不会，把这几份论文综合一下，从每篇论文上复制一部分，组成一篇新的文章！ 然后把按自己的语言把每一部分换下句式或词，经过换词不换意的办法处理后,网上就查不到了,祝你顺利完成论文!
漂泊营销 作 者 冯启 出版社 首都经济贸易大学出版社 出版日期 2008-1-18 导购这样说才对 作 者：王建四 著出版社：北京大学出版社出版时间：2008年09月成交高于一切：大客户销售十八招 作 者：孟昭春 著出版社：机械工业出版社出版时间：2007年01月陌生拜访细节训练 作 者：博瑞森 编著出版社：中国商业出版社出版时间：2006年05月让顾客主动来敲门 作 者：（美）约翰逊 著，周晶 译出版社：南海出版社出版时间：2008年04月提问销售法（第二版） 作 者：出版社：企业管理出版社出版时间：2006年12月公关第一--广告第二 作 者：（美）里斯（Ries,A），里斯（Ries，L）著，罗汉，虞琦 译出版社：上海人民出版社出版时间：2004年04月
叶茂中《促销活动方案》机械工业出版社01李智微《零售业92个创意促销方案》当代世界出版社01孟 韬《市场营销策划》东北财经大学出版社01
[1]金继刚促销组合设计中的“推动策略”和“拉引策略”[J] ,佳木斯大学社会科学学报，2010（02）[2]张肖梅如何结合消费者行为开展营销策略[J]，现代企业文化，2010(32)[3]叶敏兰昌贤 零售企业顾客忠诚及其培育[J]，价格月刊, 2011 (07) [4]侯翔《促销工具对消费者购买决策的影响研究》[D]江苏：江苏科技大学2012年12月[5]孙旭宏《销售必备的88个创意促销方案》[M]企业管理出版社2012年12月
自己百度
[1]AprilD Thames,MichelleS Kim,BrianW Becker,JessicaM Foley,LindsayJ Hines,ElyseJ Singer,RobertK Heaton,StevenA Castellon,CharlesH H Medication and finance management among HIV-infected adults: The impact of age and cognition[J] Journal of Clinical and Experimental Neuropsychology,2011,332:[2]Jianping Yang,Wenjing S Finance Management Based on Value Chain Management[J] International Journal of Business and Management,2009,25:[3]Raymond H An empirical comparison of published replication research in accounting, economics, finance, management, and marketing[J] Journal of Business Research,1996,352:[4]Rustam Vahidov,Xin H Situated DSS for personal finance management: Design and evaluation[J] Information & Management,2009,472:[5]Rustam Vahidov,Xin H Situated DSS for personal finance management: Design and evaluation[J] Information & Management,2009,468:[6]Eleanor O’Higgins,Bairbre K Comparative Perspectives on the Ethical Orientations of Human Resources, Marketing and Finance Functional Managers[J] Journal of Business Ethics,2005,563:[7]Ann E T Today’s Ethical Issues: A Perspective from Accounting, Finance, Management, and Marketing[J] Journal of Business Ethics,2007,701:[8]Konstantin E Axenov,Evgeniy Bondarchuk,Isolde B The new retail trade and services and their emerging location pattern in S Petersburg[J] GeoJournal,1997,424:[9]Diggs Schnequa N Health disparities and health care financing: restructuring the American health care [J] Journal of health care finance,2012,384:[10]Robinson Alan,Triesch J Task-specific modulation of memory for object features in natural [J] Advances in cognitive psychology / University of Finance and Management in Warsaw,2008,4:[11]Breitmeyer Bruno G,Tapia E Roles of contour and surface processing in microgenesis of object perception and visual [J] Advances in cognitive psychology / University of Finance and Management in Warsaw,2012,7:[12]Klemm W R Free will debates: Simple experiments are not so [J] Advances in cognitive psychology / University of Finance and Management in Warsaw,2010,6:[13]Bernet Patrick M,Carpenter Caryl E,Saunders W The impact of competition among health care financing authorities on market yields and issuer interest [J] Journal of health care finance,2011,381:[14]Stewart Louis J Analysis of capital spending and capital financing among large US nonprofit health [J] Journal of health care finance,2012,383:[15]John KS Chong,Donald R E Anticipating and dealing with financial crisis[J] Management Decision,1998,3610:[16]Michael Jay Polonsky,Denise G J Rural Outshopping in Australia: The Bathurst-Orange Region[J] European Journal of Marketing,1992,2610:[17]Francisco José Más Ruí Image of suburban shopping malls and two-stage versus uni-equational modelling of the retail trade attraction: An empirical application[J] European Journal of Marketing,1999,335:[18]Justo de Jorge M Efficiency and regulation in Spanish hypermarket retail trade: A cross-section approach[J] International Journal of Retail & Distribution Management,2008,361:[19]Darryl G Greer,Michael W K A new model for financing public colleges and universities[J] On the Horizon,2010,184:[20]Peter JMM Krumm,Jackie de V Value creation through the management of corporate real estate[J] Journal of Property Investment & Finance,2003,211:[21]Tanay Kumar Nandi,Ritankar S Foreign direct investment in India with special focus on retail trade[J] Journal of International Trade Law and Policy,2007,62:[22] Making management stay: Funding, development and promotion[J] Development and Learning in Organizations,2005,192:[23]Pedro Cosme Vieira,Aurora A C T Are finance, management, and marketing autonomous fields of scientific research? An analysis based on journal [J] Scientometrics,2010,85:[24]Rustam M Vahidov,Xin H Situated DSS for personal finance management: Design and [J] Information & Management,2010,47:[25]Rustam M Vahidov,Xin H Situated DSS for personal finance management: Design and [J] Information & Management,2009,46:[26]Ivan-Damir Anić RETAIL TRADE AND THE ECONOMIC ENVIRONMENT[J] Economic Review,2002,539:[27]Anton Glavinić BUILDING OF MATHEMATICAL MODEL IN THE RETAIL TRADE PROCESS ANALYSIS[J] Economic Review,2001,525:[28]Zdenko S Contemporary Management Development Of Retail Trade[J] Economic Journal,2009,1:[29]Zdenko S DEVELOPMENT TENDENCIES AND STRUCTURAL CHANGES IN THE CROATIAN RETAIL TRADE[J] Economic Review,2005,561:[30]Alan G H Credit Indebtedness and the UK Retail Trade[J] The Service Industries Journal,,114:[31]Tabukeli M R Rural settlement and retail trade business in the Eastern Cape[J] Development Southern Africa,2000,172:[32]Hans Peter H Cultural perspectives on the development of the retail trade, East and West[J] Asia Pacific Business Review,2009,151:[33] Annual Retail Trade Survey[J] The Federal Register / FIND,2011,76216:[34] RETAIL AND WHOLESALE TRADE; Retail trade turnover inRussia inJanuary-September 2011[J] Interfax : Russia & CIS Statistics Weekly,2011,:[35]A RETAIL AND WHOLESALE TRADE; RETAIL TRADE TURNOVER IN RUSSIA IN THE FIRST QUARTER OF 2009[J] Interfax : Russia & CIS Statistics Weekly,2009,:[36]A RETAIL AND WHOLESALE TRADE; RETAIL TRADE IN RUSSIA[J] Interfax : Russia & CIS Statistics Weekly,2009,:[37] Small Business Size Standards: Retail Trade[J] The Federal Register / FIND,2010,75193:[38] Annual Retail Trade Survey[J] The Federal Register / FIND,2010,75200:[39]A RETAIL; Retail trade turnover inRussia grows 6% inJuly[J] Interfax : Russia & CIS Food & Agriculture Weekly,2011,:[40] Retail Outlook 2012: Uncertainty and Cross-border Shopping Slow Down Retail Trade; Credit Suisse Study on the Outlook for Swiss Retailing[J] M2 Presswire,2012,:
业种解决是的零售经营的品种问题，“卖什么”，零售业种涉及到零售商品的种类业态是以什么方式进行零售经营的问题
其实简单地说就是，零售业态回答的是以什么方式进行零售经营的问题，如便利店（100㎡）：满足顾客便利性需求为主要目的的零售业态；折扣店：店铺装修简单，提供有限服务，商品价格低廉的一种小型超市业态。拥有不到2000个品种，经营一定数量的自由品牌商品（国际上通用的解释中折扣店并非超市形态）；超市（500㎡以上）：开架售货，集中收款，满足社区消费者日常生活需要的零售业态。根据商品结构不同，可分为食品超市和综合超市；大型超市（6000㎡以上）：实际营业面积6000㎡以上，品种齐全，满足顾客一次购足的零售业态。可分为经营食品为主的大型超市和经营日用品为主的大型超市。如家乐福等而业种解决是的零售经营的品种问题，“卖什么”，零售业种涉及到零售商品的种类根据政府统计部门的划分，零售商品共分为8大类：食品、饮料、烟草零售业日用百货零售业纺织品、服装、鞋帽零售业日用杂品零售业五金、交电、化工零售业药品及医疗器械零售业图书报刊零售业其他零售业（包括家具零售业、汽车、摩托车及其零配件零售业、计算机及软件、办公设备零售业等）
可以去参考（电子商务评论）这本刊物
零售是一系列的商业活动，它通过向消费者出售供个人及家庭使用的产品和服务来创造价值。通常，人们认为零售只是在商店里出售商品。事实上，零售也包括提供服务，如在汽车旅馆的住宿，医生进行的体检，理发，录像带的出租或者外卖比萨等。并且，零售活动也不全是在商店中进行的。非店面零售的例子如CD-NOW公司在网上出售CD唱片，玫琳凯直销化妆品，由比恩和巴塔哥尼亚公司提供的目录销售等 参考文献：美国迈克尔•利维和巴顿•韦茨的《零售管理》
文献综述是对某一方面的专题搜集大量情报资料后经综合分析而写成的一种学术论文，它是科学文献的一种。格式与写法文献综述的格式与一般研究性论文的格式有所不同。这是因为研究性的论文注重研究的方法和结果，特别是阳性结果，而文献综述要求向读者介绍与主题有关的详细资料、动态、进展、展望以及对以上方面的评述。因此文献综述的格式相对多样，但总的来说，一般都包含以下四部分：即前言、主题、总结和参考文献。撰写文献综述时可按这四部分拟写提纲，在根据提纲进行撰写工。前言部分，主要是说明写作的目的，介绍有关的概念及定义以及综述的范围，扼要说明有关主题的现状或争论焦点，使读者对全文要叙述的问题有一个初步的轮廓。主题部分，是综述的主体，其写法多样，没有固定的格式。可按年代顺序综述，也可按不同的问题进行综述，还可按不同的观点进行比较综述，不管用那一种格式综述，都要将所搜集到的文献资料归纳、整理及分析比较，阐明有关主题的历史背景、现状和发展方向，以及对这些问题的评述，主题部分应特别注意代表性强、具有科学性和创造性的文献引用和评述。总结部分，与研究性论文的小结有些类似，将全文主题进行扼要总结，对所综述的主题有研究的作者，最好能提出自己的见解。参考文献虽然放在文末，但却是文献综述的重要组成部分。因为它不仅表示对被引用文献作者的尊重及引用文献的依据，而且为读者深入探讨有关问题提供了文献查找线索。因此，应认真对待。参考文献的编排应条目清楚，查找方便，内容准确无误。关于参考文献的使用方法，录著项目及格式与研究论文相同，不再重复。
[1]AprilD Thames,MichelleS Kim,BrianW Becker,JessicaM Foley,LindsayJ Hines,ElyseJ Singer,RobertK Heaton,StevenA Castellon,CharlesH H Medication and finance management among HIV-infected adults: The impact of age and cognition[J] Journal of Clinical and Experimental Neuropsychology,2011,332:[2]Jianping Yang,Wenjing S Finance Management Based on Value Chain Management[J] International Journal of Business and Management,2009,25:[3]Raymond H An empirical comparison of published replication research in accounting, economics, finance, management, and marketing[J] Journal of Business Research,1996,352:[4]Rustam Vahidov,Xin H Situated DSS for personal finance management: Design and evaluation[J] Information & Management,2009,472:[5]Rustam Vahidov,Xin H Situated DSS for personal finance management: Design and evaluation[J] Information & Management,2009,468:[6]Eleanor O’Higgins,Bairbre K Comparative Perspectives on the Ethical Orientations of Human Resources, Marketing and Finance Functional Managers[J] Journal of Business Ethics,2005,563:[7]Ann E T Today’s Ethical Issues: A Perspective from Accounting, Finance, Management, and Marketing[J] Journal of Business Ethics,2007,701:[8]Konstantin E Axenov,Evgeniy Bondarchuk,Isolde B The new retail trade and services and their emerging location pattern in S Petersburg[J] GeoJournal,1997,424:[9]Diggs Schnequa N Health disparities and health care financing: restructuring the American health care [J] Journal of health care finance,2012,384:[10]Robinson Alan,Triesch J Task-specific modulation of memory for object features in natural [J] Advances in cognitive psychology / University of Finance and Management in Warsaw,2008,4:[11]Breitmeyer Bruno G,Tapia E Roles of contour and surface processing in microgenesis of object perception and visual [J] Advances in cognitive psychology / University of Finance and Management in Warsaw,2012,7:[12]Klemm W R Free will debates: Simple experiments are not so [J] Advances in cognitive psychology / University of Finance and Management in Warsaw,2010,6:[13]Bernet Patrick M,Carpenter Caryl E,Saunders W The impact of competition among health care financing authorities on market yields and issuer interest [J] Journal of health care finance,2011,381:[14]Stewart Louis J Analysis of capital spending and capital financing among large US nonprofit health [J] Journal of health care finance,2012,383:[15]John KS Chong,Donald R E Anticipating and dealing with financial crisis[J] Management Decision,1998,3610:[16]Michael Jay Polonsky,Denise G J Rural Outshopping in Australia: The Bathurst-Orange Region[J] European Journal of Marketing,1992,2610:[17]Francisco José Más Ruí Image of suburban shopping malls and two-stage versus uni-equational modelling of the retail trade attraction: An empirical application[J] European Journal of Marketing,1999,335:[18]Justo de Jorge M Efficiency and regulation in Spanish hypermarket retail trade: A cross-section approach[J] International Journal of Retail & Distribution Management,2008,361:[19]Darryl G Greer,Michael W K A new model for financing public colleges and universities[J] On the Horizon,2010,184:[20]Peter JMM Krumm,Jackie de V Value creation through the management of corporate real estate[J] Journal of Property Investment & Finance,2003,211:[21]Tanay Kumar Nandi,Ritankar S Foreign direct investment in India with special focus on retail trade[J] Journal of International Trade Law and Policy,2007,62:[22] Making management stay: Funding, development and promotion[J] Development and Learning in Organizations,2005,192:[23]Pedro Cosme Vieira,Aurora A C T Are finance, management, and marketing autonomous fields of scientific research? An analysis based on journal [J] Scientometrics,2010,85:[24]Rustam M Vahidov,Xin H Situated DSS for personal finance management: Design and [J] Information & Management,2010,47:[25]Rustam M Vahidov,Xin H Situated DSS for personal finance management: Design and [J] Information & Management,2009,46:[26]Ivan-Damir Anić RETAIL TRADE AND THE ECONOMIC ENVIRONMENT[J] Economic Review,2002,539:[27]Anton Glavinić BUILDING OF MATHEMATICAL MODEL IN THE RETAIL TRADE PROCESS ANALYSIS[J] Economic Review,2001,525:[28]Zdenko S Contemporary Management Development Of Retail Trade[J] Economic Journal,2009,1:[29]Zdenko S DEVELOPMENT TENDENCIES AND STRUCTURAL CHANGES IN THE CROATIAN RETAIL TRADE[J] Economic Review,2005,561:[30]Alan G H Credit Indebtedness and the UK Retail Trade[J] The Service Industries Journal,,114:[31]Tabukeli M R Rural settlement and retail trade business in the Eastern Cape[J] Development Southern Africa,2000,172:[32]Hans Peter H Cultural perspectives on the development of the retail trade, East and West[J] Asia Pacific Business Review,2009,151:[33] Annual Retail Trade Survey[J] The Federal Register / FIND,2011,76216:[34] RETAIL AND WHOLESALE TRADE; Retail trade turnover inRussia inJanuary-September 2011[J] Interfax : Russia & CIS Statistics Weekly,2011,:[35]A RETAIL AND WHOLESALE TRADE; RETAIL TRADE TURNOVER IN RUSSIA IN THE FIRST QUARTER OF 2009[J] Interfax : Russia & CIS Statistics Weekly,2009,:[36]A RETAIL AND WHOLESALE TRADE; RETAIL TRADE IN RUSSIA[J] Interfax : Russia & CIS Statistics Weekly,2009,:[37] Small Business Size Standards: Retail Trade[J] The Federal Register / FIND,2010,75193:[38] Annual Retail Trade Survey[J] The Federal Register / FIND,2010,75200:[39]A RETAIL; Retail trade turnover inRussia grows 6% inJuly[J] Interfax : Russia & CIS Food & Agriculture Weekly,2011,:[40] Retail Outlook 2012: Uncertainty and Cross-border Shopping Slow Down Retail Trade; Credit Suisse Study on the Outlook for Swiss Retailing[J] M2 Presswire,2012,:
论文的参考文献格式怎么写
先将第一个参考文献写好,光标放置在文献前。点击图示位置处的编号库,在下拉菜单中选择“定义新编号格式。在弹出的窗口中修改编号格式,此处按照一般的参考文献编号格式进行修改,改为"[1]