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首页 > 论文问答 > 体育博览杂志介绍英语作文

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lisalisa喵喵

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体育博览》英文刊名是BELONG MAGAZINE 2 YOU。其含义即为 belong to You ,Belong[属于]发音为“博览”二字的谐音。浅层次可以理解为“属于你的”。而作为读者的“你”,热爱体育运动与热爱时尚生活的两个不同角色,在这里得到分生。在买方市场的竞争中,读者对一般化的综合类期刊兴趣低落,越来越喜欢有性格、有特色、有趣味的专门性期刊。那些内容针对某一部分人群及其特殊需求的杂志,虽无法独霸整个市场,但在所定位的市场范围内,具有一般期刊无法比拟的强磁场吸引力,但却无法避免沦为读者的使用指南的命运,原始的杂志习惯性购买已经渐渐变质。但是随着网络媒体的出现,杂志之所以仍然能走在平面媒体中占有一席之地,实际是由其连续购买的特点决定的,我们正是要培养这又特点的读者,这所以体育博览反其道而行之,从而培养目标读者长时间的购买习惯,而不仅仅是做一本窄众窄众指南手册。我们的优势正是有6万多的订阅读者和7万的零售,我们的目标是最终让零售的新朋友越来越多,让新朋友逐渐变成老朋友。男性杂志市场现状 _从2005年开始,时尚男士类杂志的总体零售规模出现了持续走高的发展态势。“在海外,男性期刊市场异常繁荣。”《男人装》执行出版人兼主编瘦马表示,国外男性杂志在时尚类杂志市场中所占据的比重之重远非国内男性期刊可比。据调查,《Playboy》虽然已经失去了往日的雄风,但其平台依然保存完好,《GQ》、《先生》、《男人装》、Maxim、男士健康等男性期刊的广告营业额逐年递增、商业模式基本稳定。据统计,如今《时尚Cosmopolitan》在英国的月平均销售已经达到40万册,而《男人装》更是高达60万册。然而,相较于海外男性期刊的热闹景象,国内的男性杂志却显得势单力薄,无论是出版数量和规模,还是内容模式和商业模式都处于初萌状态。从过去创刊的第一本到现在活跃在市面上的,加起来不超过10本,数得出来的也就那么几本,比如时尚旗下的《男人装》、《男士健康》、《时尚先生》,此外还有《大都市·男士版》、《新视线》、《南方周末》出品的《Mangazine·名牌》,以及死掉的《时尚财富》、《风度》。即使将那些与男性有关的财经、汽车、竞技、探索等专业杂志算进去,真正纳入市场机制的、初步走向赢利的尚不足20本。由于男性杂志的标准是以男性思维为基础和出发点来考虑一切问题的,因此,这些以产业分类的专业杂志并不能完全算作男性杂志。这么算来,其实中国的男性期刊是非常少的。而有限的男性期刊中关于男性运动及健康的刊物更是少之又少,并且这些期刊已经出现越来越细分的趋势,如《NBA灌篮》、《NBA时空》、《篮球先锋报》、《高尔夫周刊》、《足球周刊》,甚至细分到体育装备期刊如《鞋帮》《尺码》,对于现在的体育期刊市场,综合性体育期刊已经陷入尴尬的境地。对于篮球读者来讲,综合性体育杂志中做的高尔夫、足球等内容都是他们不感兴趣的,整本杂志100P对他们而言有用的信息可能只有20P。所以综合性体育杂志现在已经走向末路,这也正是《体育画报》从兴盛走向衰落的原因。改版后《体育博览》在男人的关注点与体育之间找到新的交集——女人,我们致力于做一本性感的体育杂志,既是对于体育自身魅力的解读,体育中的女人也成为不可忽视的内容,更准确的说现在的《体育博览》是包涵时尚元素的体育杂志。
175 评论

绿草泱泱

孙建锋,苏人,全国优秀教师,全国著名特级教师,中学高级教师,国家级骨干教师。国标本苏教版小学语文实验教材编委,南京师范大学基础教育课程改革特约研究员,香港中文大学特聘讲师。深圳市福田区教育科学研究院研究员。教育杂志《小学青年教师》,《中国小学语文教学论坛》的封面人物,《人民教育》名师栏目介绍人物,《小学语文教学》专刊人物,《教师博览》教育人物,《教育文摘周报》名师头版介绍人物。《教师博览》签约作者。孙建锋致力于对话教学研究,是对话教学的开拓者与先行者。他在专著《享受对话教学》中诗意畅怀:“人生意味着对话。生命肇始,是精子与卵子的对话;生命终结,是骨灰与坟冢的对话;握拳而来的第一声啼哭,是诗意盎然的对话;撒手而归的最后遗嘱,是心愿未了的对话。人生的熙来攘往,藕连着生命主体喋喋不休的对话。人类生生不息,对话绵延不止。”

229 评论

玉蝶之梦

My hobby is playing I started to play basketball when I was 12 years After school, I would stay on the playground and play basketball with some friends of mine until it was dark Since then I have taken it as my hobby because it is good to my health and I enjoy it very Now I work in a big foreign I am busy at work during the week so I don’t often play it, when there are some holidays for me to have a rest I will find some old friends to go to the gym together to play basketball for 3 to 4 hours there I will feel very happy and relaxed This exercise is quite beneficial to me, because I am very, very strong Except so ,another sport thing i For , jump With it i could make more practice so keep body

102 评论

米勒时刻jj

Footballfootball is the most popular ball in the more and more people like watching football they can't sleep or eat when their teams are hey shout for their i think many chinese football player have done better match after match since the professional football league of china was set but we still have a long way to go to asia and to the we should learn from foreign foreign players and coaches must be dalian wanda, shanghai shenhua and guangd0ng apollo are among the

81 评论

大雪压青松丶

With the general standard of living improving and the working week becoming shorter, more and more people are able to make a holiday trip to places of While many like to join package tours fro convenience, I prefer to travel on my   I like travelling on may own not only because it costs much less but because it gives a great degree of independence and Travelling on my own, I'm my own boss; and can decide when to start on my way, where to linger a little longer and which spot can be skipped over to save energy or time for another I can always adjust my On the contrary, in a package tour you're deprived of as much freedom as in a military At the sound of the whistle, you have to jump up from a sound sleep and, with heavy-lidded eyes, hurry to the gathering place where you are collected and counted to board a At the sight of the little flag waving, you must immediately take yourself away from the scenes you are marveling at and follow the guide whose sole interest is to cover all spots according to him strict schedule, regardless of the weather or your health   True, you may encounter inconveniences if you travel individually, for instance, getting accommodations for the night and finding a place for But nothing can be compared with the freedom which is vital to a person who takes a holiday trip mainly to escape from constraints of his routine

300 评论

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